Tess Mattisson, Senior Director of European Marketing for Choice Hotels International, oversees 400+ hotels and multiple hotel franchise brands across Europe, the Middle East, and Africa regions: she has picked up a thing or two on hotel franchise brand management.
Starting her career in 2007 in French private and public institutions - from SNCF Director of Trains to Finance Inspector of the Ministry of the Economy and Finance - Accor's Chief Digital Officer Maud Bailly oversees IT, data, ecommerce, guest experience but also sales and distribution for the hospitality group.
As Muslims around the world just marked the end of Ramadan, how did your business anticipate the Eid al-Fitr celebration? Are you providing the necessary tools to allow Muslim travelers to respect their traditions and practices? In addressing cultural sensitivity in tourism, MasterCard and CrescentRating partnered up for "The Halal Travel Frontier 2019" report.
EHL recently welcomed three hospitality companies actively engaging in data science during a panel discussion hosted by Associate Professor Alessandro Inversini. Participants shared their experience working with data, its opportunity and its pitfalls.