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Hotel Marketing: Tackling Challenges, Crushing Goals in 2020

By Jennifer Andre

... Sustainability. One of the most important issues facing the world today, and a key factor in successful brand management for hotels, as consumers make it a shopping priority. Expect to see even more hotels pledging to eliminate small toiletry bottles,...

The Importance of Relationship Building for Hotel Revenue and Longevity

By Robert Reitknecht

... It's no secret that today's most successful companies are built on relationships. Customers crave real connection with brands for more meaningful engagement and experiences, and employees need it for a sense of belonging that directly affects the quality...